Bulgaria is waiting for its first Michelin star, and the reason it hasn't happened so far is because we haven't paid for it. The news from recent days that the Sofia Municipality will sign a contract to rate the capital's restaurants with the notorious guide has not only excited the industry, but also given rise to inflated expectations and absurd media headlines.
Discussions with the industry, institutions, food critics and other stakeholders are underway in the next few weeks. The goal is to involve all stakeholders in the process from now on. The opportunity to conduct an audit is a recognition of Sofia's significant potential as a culinary destination and an important step towards positioning the city among the most respected gastronomic hotspots in Europe.
The culinary audit is an independent and objective assessment of the state of the restaurant scene in Sofia. As part of this process, the Michelin team will analyze the strengths of the local gastronomy, will identify areas for development and provide strategic recommendations to increase the city's competitiveness.
The audit process is expected to begin after official confirmation by the Sofia Municipality, and the results of the analysis are expected to be ready during the next spring season.
Michelin's entry into Bulgaria will further increase the prestige of our country, which will also affect properties in the capital.